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Build a Practice That Grows Without You
Built for healthcare. Focused on relationships. Operating nationwide.
1,768 targeted connection requests across Washington State led to 20 appointments booked, 14 recorded meeting show-ups, and meaningful healthcare relationships that began generating patient referrals for Julia Hollenberg Food + Body Therapy.
“I would never have time to do all that.”
Julia Hollenberg, Owner, Julia Hollenberg Food + Body Therapy
Results disclaimer: The outcomes described here are based on a real client experience. Results vary depending on effort, local market, and other factors.
Julia Hollenberg Food + Body Therapy is a nutrition counseling practice based in Seattle, Washington. Founded by Julia Hollenberg in 2018, the practice helps people recover from eating disorders, disordered eating, and difficult relationships with food and their bodies.
Julia and her team provide individualized counseling that helps clients develop greater confidence, ease, and trust in themselves. The practice serves clients in person and through telehealth, allowing its dietitians to support people across Washington State.
Rather than focusing on intentional weight loss, Julia’s approach centers on eating disorder recovery, body image concerns, and building healthier relationships with food.
Julia built her practice through years of clinical work and relationships, often meeting providers for coffee. As the practice grew busier:
Julia preferred word-of-mouth recommendations and trusted provider relationships over depending on digital marketing algorithms. She wanted a team that could:
For Julia, PractiScale offered a way to build relationships with aligned providers while keeping her attention on the clinical work she enjoyed.
We designed and executed a targeted referral outreach strategy that:
Researched Julia’s Washington service area, focusing on Seattle, Bellevue, Shoreline, Burien, Issaquah, and King County
Identified relevant referral sources, including primary care physicians, therapists, psychologists, psychiatrists, endocrinologists, OB/GYNs, pediatricians, and family medicine providers
Targeted eating disorder treatment programs, inpatient mental health facilities, addiction treatment centers, and PHP/IOP programs
Included other relevant professionals, such as naturopathic doctors, college health providers, GLP-1 prescribers, and personal trainers
Tailored outreach around her specialties in eating disorder recovery, disordered eating, food anxiety, and body image concerns
Managed professional outreach, communication, follow-ups, and appointment coordination
Helped introduce Julia to therapists, doctors, and other professionals she had not previously connected with
For Julia, the biggest win was connecting with healthcare professionals she wouldn’t have found on her own.
Aligned providers
Through PractiScale’s introductions, she met therapists, doctors, and other providers whose work aligned with her practice. These weren’t simply names added to a contact list. They were professionals she could build relationships with and potentially collaborate with to support patients needing specialized nutrition counseling.
Patient referrals
Some of those connections have already led to patient referrals. Julia confirmed receiving several referrals from providers PractiScale introduced her to, with the potential to develop those relationships further.
Time back for her clients
Just as valuable was the administrative work taken off her plate. Instead of spending hours researching professionals, initiating conversations, and managing follow-ups, Julia could focus on her clients while PractiScale handled the outreach process.
Results disclaimer: The outcomes described here are based on a real client experience. Results vary depending on effort, local market, and other factors. Appointments booked and meeting show-ups are separate outreach activity measures and do not represent confirmed referral partnerships or patient acquisitions.
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