Build a Practice That Grows Without You

Heart of Keystone Home Care LLC

From Near-Zero Weekly Appointments to 4 Direct Referral Partnerships and a 5x Increase in Patient Volume across Berks, Lehigh, Montgomery, Chester, and Lancaster Counties.

“We love working with PractiScale. Every member of the staff is kind and easy to work with. Their communication is excellent, they are always available to address our concerns.”

Ibrahim Jalloh, Founder, Heart of Keystone Home Care LLC

IMPORTANT: RESULTS DISCLAIMER — All outcomes are from a real client experience. Individual results will vary based on service area, outreach volume, and follow-up.

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Targeted Professional Connections

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Increase in Weekly Patient Appointments

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High-Value Direct Referral Partnerships Secured

A Home Care Agency Ready to Serve, Starting From Near Zero

CLIENT PROFILE

Heart of Keystone Home Care LLC

What does your company do?

Heart of Keystone Home Care LLC is a home care and home health agency based in Reading, Pennsylvania. The agency serves individuals across Berks, Schuylkill, Lehigh, Montgomery, Chester, Lancaster, and Lebanon Counties, providing home care services to patients who need support in their own homes.

BEFORE PRACTISCALE

What challenges were you facing before working with us?

During his onboarding, Ibrahim explained that he was building his referral network from scratch and had:

THE STRATEGIC DECISION

Why He Chose PractiScale

Ibrahim wanted a structured, hands-off way to:

How We Built Heart of Keystone's Direct Referral Pipeline

We designed and executed a targeted outreach strategy across Berks, Schuylkill, Lehigh, Montgomery, Chester, Lancaster, and Lebanon Counties:

STEP 01 · TERRITORY & FACILITY MAPPING

Identified High-Fit Pennsylvania Referral Sources

Identified the primary care physicians, hospital discharge planners, case managers, rehab hospitals, skilled nursing facilities, assisted living facilities, personal care homes, hospice agencies, behavioral health providers, medical social workers, senior living advisors, and hospice coordinators across Ibrahim’s Pennsylvania coverage area that were the right fit for Heart of Keystone’s services and patient population.

STEP 02 · 444-PROFESSIONAL OUTREACH CAMPAIGN

Positioned Heart of Keystone Across 444 Decision-Makers

Sent 444 targeted connection requests to referral sources across Pennsylvania, positioning Heart of Keystone Home Care as a trusted local home care agency ready to serve patients across Berks, Lehigh, Montgomery, Chester, and Lancaster Counties.

STEP 03 · CLINICAL REFERRAL POSITIONING

Tailored Messaging Around Each Referral Source's Patient Population

Sent personalized outreach focused on how Heart of Keystone could support each facility’s specific patients, including individuals moving home from hospital stays, skilled nursing facilities, and rehab programs who needed ongoing home care support.

STEP 04 · WARM DECISION-MAKER HANDOFFS

Facilitated Direct Introductions and Partnership Conversations

Facilitated direct introductions to decision-makers ready to discuss ongoing referral relationships. 7 meetings were scheduled across the outreach period, with 4 referral partnerships confirmed and approved.

4 Referral Partnerships and a 5x Increase in Weekly Patient Appointments in 10 Weeks

Ibrahim’s first confirmed referral partnership was secured within the first week of outreach, during the week of July 27 to 31, 2026.

By the end of the 10-week outreach period, Heart of Keystone had 4 approved referral partnerships and 7 meetings scheduled with referral sources across Pennsylvania.

The impact on patient volume was measurable. In the week of September 21 to 25, 2026, Heart of Keystone reached 3 appointments booked and 2 patients seen. Before PractiScale, the agency averaged approximately 0.5 appointments booked and 0.3 patients seen per week on average.

First Partnership Secured in Week One

“ Ibrahim’s first direct referral partnership was confirmed during the week of July 27 to 31, 2026, within 7 days of outreach beginning on July 20. Direct introduction facilitated by PractiScale on behalf of Heart of Keystone Home Care LLC. “

Before & After Snapshot

Before

STARTING BASELINE

After the Program

DOCUMENTED OUTCOMES

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